River

River is an AI sales agent platform that replaces traditional website contact forms and follow-up sequences with live, AI-driven conversations. The tool engages website visitors instantly through an AI agent named Ava, which can run discovery calls, demo products, and book meetings with account executives. River tailors each conversation to the visitor's industry, role, and specific questions, ensuring no two interactions are identical. The platform charges only for conversations lasting longer than one minute, meaning businesses pay nothing if a visitor bounces quickly. River operates on a freemium usage-based pricing model and can go live within 24 hours of setup. It is built for sales teams and B2B companies that want to convert website traffic into qualified meetings without manual intervention.