THEO v2.0

THEO is a competitive brand positioning intelligence platform in the AI assistants category that explains why and how competitors position themselves in the market. The tool delivers structured competitive positioning analysis using the CLEAR methodology across 15 sections, with every insight sourced and attributed for use in meetings and strategy discussions. It enables users to shortlist markets, launch research for each, and compare competitive landscapes side by side to inform market entry decisions. The platform is designed for brand strategists and agencies who need a competitive foundation built on verified sources rather than scattered browser tabs and chat threads. Research options include providing competitor URLs for full intelligence at 149 euros per analysis, or having the tool find competitors at 249 euros per research. THEO is available under a freemium model and targets brand strategists, positioning consultants, and agencies who need structured competitive intelligence they can defend and act on.